What is the purpose of "Conditional Formatting" in Smartsheet?

The purpose of "Conditional Formatting" in Smartsheet is to automatically change colors or styles based on specific criteria. This feature allows users to enhance the visual representation of their data, making it easier to identify trends, patterns, or important information at a glance. For instance, you might set up a rule to highlight tasks that are overdue in red or to change the font color of completed tasks, enabling team members to quickly understand project status without sifting through numerous rows of data.

The ability to apply these visual cues based on specific conditions is essential for effective project management and data analysis, as it contributes to improved clarity and communication within a team.